Connect Google Ads to
Ask Claude where your clients’ ad money is working, and where it isn’t. Change only what you approve.
Free, read-only audit first.
Ask the questions that make money.
Not just tidier accounts. Six questions agencies ask Nudge in Claude, and what it checks before it answers.
In Claude · Illustrative example
What needs fixing across my accounts this week?
From the latest account checks, four priorities:
- 1.
Harbour Dental: check tracking first. No lead conversions recorded since 9 Oct. Confirm tracking with a test enquiry before changing bids or budgets.
- 2.
Northfield Solar: exclude irrelevant searches. Reported searches for jobs and DIY advice cost £860 over the last seven days. Review 14 proposed negatives, with match types and campaign scope, before applying.
- 3.
Kettle & Crumb: review the brand budget. Google reports 38% Search impression share lost to budget. If sales performance and monthly headroom support it, raise the average daily budget from £120 to £144.
- 4.
Atlas Legal: review bidding goals. Two campaigns use goals with no primary conversion actions. Confirm the intended lead action before changing settings.
I’ve reviewed the negatives and confirmed Kettle & Crumb’s sales performance and budget headroom. Apply 2 and 3.
Done. Added the 14 approved negatives to Northfield Solar and raised Kettle & Crumb’s average daily budget from £120 to £144.
Both changes are recorded and can be undone. Harbour Dental and Atlas Legal are unchanged.
From question to approved change.
I. Checks tracking first.
If conversions are wrong, every other answer is wrong. Nudge says so before anything else.
II. Ranks by money at stake.
Every issue comes with the spend behind it, so the biggest problems come first.
III. Proposes, never acts alone.
Each change waits for your approval. Budget increases are capped at 20% per campaign and 25% per account per day.
IV. Records and reviews.
Every change is logged, can be undone in one step, and is checked again later to see what it did.
Seen this month in accounts we manage.
- Our own account
"Page view" was counted as a primary conversion. Smart Bidding was optimising for visits, not enquiries. Nudge flagged it in its daily check.
- An education business
One campaign brought 4 real orders in 30 days. Google recorded none. Bidding could not see what was working. Nudge matched the orders back to the campaign and flagged it.
- A vehicle storage business
A campaign lost 36% of its impressions to ad rank and 8% to budget. Nudge’s advice: improve the ads and landing page, do not raise the budget.
Real findings from Nudge’s checks, October 2026. Client details removed.
Why not just Claude with a connector?
Claude can already read a Google Ads account. Nudge is what makes it safe and useful for agencies.
| Feature | Claude with a basic connector | Nudge in Claude |
|---|---|---|
| Reads your account | Yes | Yes |
| Checks tracking before anything else | If you ask | Every time |
| Ranks issues by money at stake | No | Yes |
| Changes need approval, with caps and one-step undo | Depends on the connector | Always |
| Remembers what changed and checks the result | No | Yes |
| Rules per client, like "never touch brand" | No | Yes |