For Google Ads agencies

Connect Google Ads to

Ask Claude where your clients’ ad money is working, and where it isn’t. Change only what you approve.

Request access

Free, read-only audit first.

Product

Ask the questions that make money.

Not just tidier accounts. Six questions agencies ask Nudge in Claude, and what it checks before it answers.

In Claude · Illustrative example

You

What needs fixing across my accounts this week?

Nudge

From the latest account checks, four priorities:

  1. 1.

    Harbour Dental: check tracking first. No lead conversions recorded since 9 Oct. Confirm tracking with a test enquiry before changing bids or budgets.

  2. 2.

    Northfield Solar: exclude irrelevant searches. Reported searches for jobs and DIY advice cost £860 over the last seven days. Review 14 proposed negatives, with match types and campaign scope, before applying.

  3. 3.

    Kettle & Crumb: review the brand budget. Google reports 38% Search impression share lost to budget. If sales performance and monthly headroom support it, raise the average daily budget from £120 to £144.

  4. 4.

    Atlas Legal: review bidding goals. Two campaigns use goals with no primary conversion actions. Confirm the intended lead action before changing settings.

You

I’ve reviewed the negatives and confirmed Kettle & Crumb’s sales performance and budget headroom. Apply 2 and 3.

Nudge

Done. Added the 14 approved negatives to Northfield Solar and raised Kettle & Crumb’s average daily budget from £120 to £144.

Both changes are recorded and can be undone. Harbour Dental and Atlas Legal are unchanged.

Illustrative example. Fictional clients and figures. No live account data.
How it works

From question to approved change.

  1. I. Checks tracking first.

    If conversions are wrong, every other answer is wrong. Nudge says so before anything else.

  2. II. Ranks by money at stake.

    Every issue comes with the spend behind it, so the biggest problems come first.

  3. III. Proposes, never acts alone.

    Each change waits for your approval. Budget increases are capped at 20% per campaign and 25% per account per day.

  4. IV. Records and reviews.

    Every change is logged, can be undone in one step, and is checked again later to see what it did.

Proof

Seen this month in accounts we manage.

  • Our own account

    "Page view" was counted as a primary conversion. Smart Bidding was optimising for visits, not enquiries. Nudge flagged it in its daily check.

  • An education business

    One campaign brought 4 real orders in 30 days. Google recorded none. Bidding could not see what was working. Nudge matched the orders back to the campaign and flagged it.

  • A vehicle storage business

    A campaign lost 36% of its impressions to ad rank and 8% to budget. Nudge’s advice: improve the ads and landing page, do not raise the budget.

Real findings from Nudge’s checks, October 2026. Client details removed.

Why Nudge

Why not just Claude with a connector?

Claude can already read a Google Ads account. Nudge is what makes it safe and useful for agencies.

FeatureClaude with a basic connectorNudge in Claude
Reads your accountYesYes
Checks tracking before anything elseIf you askEvery time
Ranks issues by money at stakeNoYes
Changes need approval, with caps and one-step undoDepends on the connectorAlways
Remembers what changed and checks the resultNoYes
Rules per client, like "never touch brand"NoYes
Process

Three Steps.
That's it.

By applying you agree to our Terms. Read our Privacy notice.